In answer to the D&AD Pearson brief, I created a campaign called 'With Love'. This campaign spoke to Pearson eduction through an aim to save handwriting. With Sweden and Canada already replacing handwriting lessons with typing ones, I felt I needed to do something positive. After all, how would we create our own signatures, give birthday cards or send a postcard if we couldn't write?
Take a look at my D&AD submission for Pearson With Love.